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Brand Identities

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Brand identity makes a difference

15% $10M

Capella Tower

Post brand identity refresh: Premier downtown Minneapolis building improved overall tenant satisfaction by 15%, increased leases by 18.4%, and realized a $10M increase in property value.

Double Digits


Post brand identity refresh: The new brand icon and word-mark received a 70% positive approval rating over the former identity. The overall rebranding fueled sporting goods sales growth by double digits, and ultimately lead to McDavid's acquisition by United Sports Brands.

103 Percent


Post brand identity refresh: In the highly competitive world of commercial printing, our client Reflections doubled its revenue from $5M to $10M in less than five years.

Our relationship with Sussner has been very valuable to our success.

— Chris Clemens, President

What’s Your Goal?

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Companies we’re proud to call customers


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40+ Publications
287 Awards
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Talking with us will cost you nothing and potentially change everything for the better. Plus, we’re darn pleasant company and will also pick up the tab.

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To Refresh The Ebook


Still holding the top spot on the Improved Branding bestseller list is our very own Reasons To Refresh ebook. A tight, quick-reading, mind-sparking and future altering e-tome of what we do, how we do it and why we should do it for your brand identity.

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