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Capella Tower

The tallest building in the Upper Midwest deserved an identity that stands as proud. Capella Tower’s management group, Ryan Companies, came to us seeking a brand that was more luxury hotel than cubicle farm. We pulled out every stop in order to reflect the Tower’s concierge-like quality of services. With identity, printed collateral, environmental graphics, wayfinding signage and laser-engraved gift boxes, we continue to deliver premium creative for this sky-scraping client.

scroll down to view more work for this client SD131_Capella_before+after_v02 SD131_web_awards_basicRecognized_v04 Capella_exterior_YHA_v02 Capella_logo_v01 Capella_pattern_v02 Capella_brochure_v01 Capella_brochure_detail_B_v01 Capella_brochure_4up_v01 Capella_brochure_detail_A_v01 Capella_door_v01 Capella_elevator_wayfinding_v01 Capella_garage_elevator_door_v01 Capella_garage_elevators_B_v01 Capella_garage_elevators_A_v01 Capella_box_B_v02 Capella_box_A_v02