SDco's sans serif wordmark

hot off the (literal and proverbial) press

ALL THE JUST-LAUNCHED
FRESHNESS YOU CAN HANDLE.
WE ARE PUMPING OUT
SNEAKY PEEKS & BEHIND
THE SCENES GLIMPSES.

capuchin monkey wearing a sweater sitting in the palm of a hand

Reason 8

Reason 8

Quoting our own web site: “You’ve put in the hours, hit the highs, endured the lows and handled the in-betweens. Now it’s time to climb to the roof and shout-out your success. Treat yourself and your audience to a celebratory make-over.”

Celebrating a milestone or anniversary is an outstanding Reason to Refresh.

According to USA Today, roughly 20% of new businesses survive past their first year. The Small Business Administration reports 50% of all businesses no longer exist after five years, and only 33% make it beyond 10 years. So if your business has achieved any of these milestones, you have beaten the percentages and have every reason to celebrate.

For the humble among us, those who believe self-promoting is too much chest pounding, celebrating this type of accomplishment comes with a pass-go-collect-well-deserved-kudos card. We all appreciate an anniversary.

read more…

Altus Signage

Altus Signage

Marketing solution-finders Altus specialize in leading clients to the top of the proverbial mountain. From basecamp to summit, they know the rocky terrain by heart. When it came time to make their own journey into a new office space, in need of graphic and signage embellishment, we grabbed our carabiners and got to work.

AIGA MN Pint Glass

AIGA MN Pint Glass

To show appreciation, AIGA Minnesota has delivered custom pint glasses to their many volunteers who give their time, expertise and resources freely. With the possibility of becoming a collector’s item over time, we paid an homage to the strong Scandinavian history of Minnesota. By focusing on the strength and nobility of the Northmen (aka Vikings), we placed the volunteer on a heroic pedestal to show gratitude.

AIGA MN Pint Glass

AIGA MN Pint Glass

To show appreciation, AIGA Minnesota has delivered custom pint glasses to their many volunteers who give their time, expertise and resources freely. With the possibility of becoming a collector’s item over time, we paid an homage to the strong Scandinavian history of Minnesota. By focusing on the strength and nobility of the Northmen (aka Vikings), we placed the volunteer on a heroic pedestal to show gratitude.

The Craft Cocktail Compendium

The Craft Cocktail Compendium

­The Craft Cocktail Compendium is the ultimate go-to guide for cocktail connoisseurs. Including carefully selected concoctions, this book encompasses both novice and professional recipes. The goal was to be modern, clean and distinguishable while on the shelves. Intricate details and tactile printing methods elevated Craft Cocktail to prime coffee table décor.

The Craft Cocktail Compendium

The Craft Cocktail Compendium

­The Craft Cocktail Compendium is the ultimate go-to guide for cocktail connoisseurs. Including carefully selected concoctions, this book encompasses both novice and professional recipes. The goal was to be modern, clean and distinguishable while on the shelves. Intricate details and tactile printing methods elevated Craft Cocktail to prime coffee table décor.

Sussner featured in HOW magazine – Part II

Sussner featured in HOW magazine – Part II

Oops. Learn from the signage mistakes we (and four other firms) have made in the latest article from HOW.  Check it out here

 

Things Are Looking Updated

Things Are Looking Updated

Sussner Design Co’s specialty is refreshing identities. We define a brand’s “identity” much as you might a person’s identity, in that its personality and character are unique and memorable. And in the case of a product or service, an identity provides recognition of its culture, communicates the nature of its business and differentiates it from competitors.

We mine and ponder our clients’ past and present to balance brand equity, understand successes and recognize challenges. And we appreciate any client who realizes that a successful identity is a living, breathing and evolving entity.

read more…